CXM Academy video

Stop hearing "Uhu, that's interesting" 
Start driving action

If you struggle to translate your crucial findings into something that gets colleagues excited, this is for you.

Join us on September 30th for a free, live webinar with Brent Dykes, the man who literally wrote the book on data storytelling. Learn how to transform your raw data into compelling narratives that get buy-in and make your CX initiatives a "must-have."

Register now and make your data speak  

01 — What you'll MASTER

What you will learn in the webinar

This session is designed to give you practical, actionable tools that deliver real-world results. Forget abstract theory; this is about learning what good looks like and applying it immediately. In this session, you will learn:

From Data Points to Story Arcs

You'll learn how to turn CX data into compelling narratives that drive action. We'll show you how to structure your findings into a clear story that captivates your audience and makes your key message unforgettable.

The "Must-Have" Mindset

Brent will share how data storytelling transforms CX initiatives from "nice-to-have" to "must-have." Discover the techniques to frame your projects as crucial investments by clearly linking your data to business growth and strategic priorities.

Your Storytelling Toolkit

You'll walk away with practical techniques you can use immediately to get buy-in for your CX projects. Learn powerful methods for visualizing data, structuring your presentations, and tailoring your message to get an enthusiastic "YES" from leadership.
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02 — Invest in yourself

We provide you with valuable insights and actionable advice

You work hard to gather feedback, analyze data, and find those game-changing insights. But if you can't get your leadership on board, that hard work goes nowhere.

This session is about learning to communicate the value of your work in a way that is clear, concise, and incredibly persuasive.

By investing an hour with a master storyteller, you're unlocking the potential of every CX project you'll ever work on.
03 — Meet your guides
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Michel Stevens

As the founder of CXM Academy and your host for this session, Michel is a real CX insider. He's on a mission to set up CX professionals for success. Michel doesn’t just talk theory; he excels at breaking down complex CX challenges into practical, actionable steps. He'll guide this brutally honest conversation, asking the tough questions you're thinking and ensuring you leave with the clarity needed to decide on your own entrepreneurial leap
  • Founder of Europe's leading CX training academy
  • A master facilitator known for making learning engaging
  • Expert in translating CX initiatives into measurable results
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Brent Dykes

Don't just take our word for it; take it from the man who literally wrote the book on the subject. Brent Dykes is a world-renowned author, speaker, and authority on data storytelling. He is a practical expert who has spent his career helping global organizations turn complex data into clear, compelling narratives that drive decisions. Brent will distill his years of experience into actionable techniques you can apply immediately.
  • Globally recognized author of "Effective Data Storytelling"
  • Advisor to Fortune 500 companies on data strategy
  • Known for making complex topics easy to understand